Digitizing Traditional Retail: Promising Fintech Solutions for Indian Merchants

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This blog explores potential fintech solutions like diverse payment methods, improved credit accessibility, and tailored insurance offerings for offline merchants that enable meaningful 'phygital' experiences for customers.

Bridging the Gaps: Enabling Technology Adoption for Long-Tail Indian Retail

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In our fourth blog, we explore several perceptions and misconceptions that retailers hold about adopting technology and identify principles and potential solutions that might help bridge this gap

Identifying Technology Adoption Gaps Among Long-tail Merchants

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In this blog, we uncover the barriers to long tail retailers' access to digital tools. Using formative research, we chart technology usage across various stages of their retail businesses.

Imagining Digital Solutions for Small and Micro Retailers of India

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Our second blog in the series on digitising Indian retail businesses covers the various digital tools available and how they could benefit a small or micro retailer

Digitizing Small and Micro-Merchants in India - What’s missing?

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Our first blog of this series explores the current landscape of small and micro-merchants in India and the potential for digitization to improve business outcomes.