Rajashree Gopalakrishnan

Has UPI Lite solved for small-value transactions in India?

In our first blog for the Digital Payment for the Next Half Billion series, we explain the UPI Lite model, and its various use cases along with design suggestions for payment apps offering UPI Lite.

Understanding Bharat better by simplifying UX research

Our guest for the 7th episode of the D91 Labs Idea Series is Arjun Arora, Co-Founder and CEO of Betafi.

Women’s journey from access to the usage of bank accounts and digital payment platforms

Blog one of this series contains insights on banking habits, digital payments and household expense tracking practices among the respondents.

Women’s tenuous relationship with credit & the factors that affect their borrowing decisions

The second blog of the insights from the “Banking on Women” series covers our respondents’ views on credit, their borrowing patterns, and preferences for credit instruments.

Women’s choice between savings and investments to gain financial freedom

The third blog of the insights from the “Banking on Women” series covers our respondents’ views on savings, investments and emergency funds

Women's obscure path from awareness to adoption of insurance products

The fourth blog of the insights from the “Banking on Women” series covers our respondents’ views and apprehensions when it comes to insurance policies.

Tricked by Design: Deceptive Patterns in Indian Fintech Apps

We conducted an audit of popular fintech apps and assessed for deceptive design used by them. Here's what we found.

Imagining Digital Solutions for Small and Micro Retailers of India

Our second blog in the series on digitising Indian retail businesses covers the various digital tools available and how they could benefit a small or micro retailer

Identifying Technology Adoption Gaps Among Long-tail Merchants

In this blog, we uncover the barriers to long tail retailers' access to digital tools. Using formative research, we chart technology usage across various stages of their retail businesses.

Bridging the Gaps: Enabling Technology Adoption for Long-Tail Indian Retail

In our fourth blog, we explore several perceptions and misconceptions that retailers hold about adopting technology and identify principles and potential solutions that might help bridge this gap